I perform preliminary research for every project I work on. I use this information to guide my clients through their project’s strategy.
It is the process that finds the intersection between the client’s vision and what the market really needs.
I turn my client’s vision into an experience that not only solves a market problem but does it in a unique way.
This is where strategy, vision, and design converge into an effective digital product that provides an amazing experience.
July 24, 2015
The right technology to use to create the right digital experience is the one that most easily conveys the business’ message to its target audience.
I value information architecture and good design patterns to layout the foundation to a well-structured digital solution that becomes an essential ingredient to a great user experience.
I don’t believe in recreating the wheel. I like leveraging robust and reliable technologies over whatever is the latest hype.
I plan for security and speed from day one no matter how small or big a project may be. The stakes are way too high in today’s online world to let your guard down.
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